A new chapter for Alcobrands — one we’re proud to write together with Proximo Spirits.
A month ago, we kicked off our partnership, and we’re thrilled to expand their exceptional portfolio in the Netherlands. From Jose Cuervo, The Kraken and Bushmills to 1800 Tequila, Proper No. Twelve Irish Whiskey, The Sexton and 400 Conejos – all iconic brands that embody bold character and global impact.
Thank you to Proximo Spirits for placing your trust in Alcobrands. We’re looking forward to the future!
The people behind every bottle, every partnership and every success.
Last Saturday, on March 8th, the world celebrated International Women's Day. A moment to recognize the achievements, contributions, and impact of women everywhere. At Alcobrands, gender equality isn’t just a goal; it’s a reality. We take pride in maintaining a 50/50 gender balance within our company, ensuring that both men and women have equal opportunities to thrive.
Alcobrands is proud to announce its appointment as the exclusive distributor for Rémy Cointreau in Belgium and Luxembourg. The French family owned spirits group, owner of brands such as Rémy Martin, Cointreau, The Botanist, Bruichladdich and Louis XIII, has chosen Alcobrands to lead the next chapter of its development strategy across the BELUX market.
On Friday, March 21, 2025, the entire Alcobrands team gathered at the prestigious Hotel Amigo in Brussels for a day dedicated to innovation, exploration, and inspiration: Innovation Day. This special event provided the perfect opportunity to discover and taste our newest brands while immersing ourselves in their unique stories and USPs.
On March 30 & 31, we joined the very first edition of the Brussels Bar Show — and what a weekend it was. From start to finish, the energy was right, the drinks were flowing, and we were proud to bring our In Good Company spirit to life in the middle of the Belgian bar scene.