Born in the heart of Portugal
Licor Beirão finds its origins in the rolling hills of Lousã, a picturesque region in central Portugal. First crafted in the 19th century as a medicinal elixir, it quickly won hearts and evolved into what it is today: the most cherished liqueur in the country. Still produced in the original distillery, using copper stills and secret blends of herbs and spices from around the world, Licor Beirão is an ode to authenticity.
Aromatic. Smooth. Surprisingly fresh.
Its flavor? Unique. A well-guarded recipe combining 13 aromatic herbs and seeds, with notes of cinnamon, eucalyptus, and lavender dancing through each sip. Smooth and lightly sweet, it’s delicious over ice, paired with tonic, or as a key ingredient in vibrant cocktails like the Beirão & Lemon or Beirão Sour.
A cultural icon
For many Portuguese, Licor Beirão is more than a drink – it’s nostalgia in a bottle. The instantly recognizable bottle and vintage-style label evoke sunny afternoons, family gatherings, and simple joys. It’s part of daily life, yet always special.
Why we love it
At Alcobrands, we’re always on the lookout for brands with soul – and Beirão delivers just that. A household name in Portugal, now ready to win over hearts here. It's approachable, authentic, and full of character. And let’s be honest: it tastes like sunshine.